Client: Monograph, B2B in Architecture and Design Industry
Copywriting: Website
Identified multiple customer profiles and created an easy to follow structure with copy on the landing page for a virtual conference 2021.
Copywriting: email
These emails were used to increase sign-ups for a virtual conference and educate customers on a new platform.
Client: Cleared, digital allergy clinic
Content: human connection
2021 Focus: Connect with customers and educate on unique services.
Content: Re-Branding in 2020
Working with Cleared from June to December 2020 & May to present 2021 to create original content.
The focus on 2020 was awareness of new brand services, from product based supplements to a digital allergy clinic.
Posts:
Client: nicepipes apparel
Content: social impact
Aligning brand values with impact by donating a portion of sales to the Global Fund for Women as part of a Valentine’s Day sale.
Working with nicepipes apparel from 2016 - 2017 to increase sales and create original content.
Goal: Increase Sales
Results: 1,328% ROI
Using a 6,000 person mailing list with a Facebook Ad retargeting strategy, nicepipes apparel grew sales over 600% from previous month with $350 on ad spend during their 2017 holiday sale.
Client: Indigenous Celebrations
Content: Non-Profit
Creating partnerships and pathways for cultural exchange. Increased sales of jewelry to fund indigenous projects and marketing during a 5-city tour.
Working with Indigenous Celebrations from 2016-2018.
Goal: Reach
Results: $0.04 per video view
Using Facebook Advertisements for 1 month, spending less than $440, the video reached 52,700+ views, spending an average of $0.04 for every video view.
The best of the 3 advertisements gained 36,000+ video views, 430+ shares, and 700+ interactions on a budget of $270 for 3 weeks.
Writing Samples: Blog Posts
Content creation, blog writing and social media management for Lovelight Festival in 2017.
Interview series and blog writing for Sat Nam Fest in 2017.
